Strategy through execution
For new features, MVPs, experiments, workflows, or customer experiences that need to be defined and designed.
Deliverables
Not sure where to start? A short call is usually enough to work out the right shape.
We clarify the problem, timeline, and fit.
Clear scope, timeline, and price agreed before work starts.
Async by default, meetings only where needed.
Practical outputs your team can act on, or ship.
Platforms and products across consumer apps, fintech, manufacturing, HRtech, law enforcement, marketplaces and more. Several include AI capabilities I've designed and integrated into production.
Experience defining products, features, and roadmaps across startups, scale-ups, and established businesses.
I'm able to move from customer problems and workflows to clear, practical experiences that people can actually use.
With nearly two decades of experience writing code, I can build directly or work with engineering teams to ship.
Having founded products and businesses myself, I understand the realities of balancing speed, risk, resources, and growth.
Whether you're reviewing an existing product, planning a new initiative, exploring AI opportunities, or trying to get something shipped, I'd be happy to learn more.